Induveca Carnival

Instagram Filters
Spark AR

Instagram carnival filters

Induveca is a leader of the food sector in the Dominican Republic. In this case, we work with the brand creative agencie to engage users during La Vega carnival season.
The essential elements of this carnival are the masks, the costumes and the bladders.

Working together with the creative agency, we managed to develop 10 different filters for Instagram in record time. We are very proud with final results.

Partner: MullenLowe Interamerica.

  • Induveca Spark Filtro4
  • Induveca Spark Filtro2
  • Induveca Spark Filtro3
  • Induveca Spark Filtro5
  • Induveca Spark Filtro7
  • Induveca Spark Filtro1
  • Induveca Spark Filtro6
    Impressions
    Social feed views

    250K

    Times Opened
    Interactions with effects using device camera

    56K

    Created
    Photos / videos created using effects

    11.5K

    Shared Content
    Photos/Videos effects shared in social feeds

    1.5K


    Tecnhologies
    Spark AR
    Instagram
    Insights

    Why we love this challenge

    • We learned a new technology

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    • Marketing with fun

      Augmented reality is bringing new dimensions to brands: A high impact advertising tool very effective on digital strategies.
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